Meet The Team!!!


Sarah Fischer-Reynolds CSCS, Pn1

Co-Founder, Deep Health Transformation Coach

Coach, fitness expert, nutrition aficionado, and Co-founder of Functional Effect Fitness and Rehabilitation, Sarah Fischer-Reynolds is passionate about helping people live healthier, more fulfilling lives.  Believing that everyone has an inner athlete, Sarah empowers her clients to take an active role in their fitness journey while helping them overcome the mental and physical hurdles that may arise along the way.

Experiencing her own weight loss journey and transformation both inside and out has helped Sarah successfully coach many clients whom have tried and failed in the past to achieve a personal fitness goal. Whether that goal is to feel better, to look better or to achieve specific performance goals, Sarah takes great pride in creating programming which brings out the best in her clients. Through education, accountability and unrivaled dedication to her clients’ success, they often experience life-changing results.

Starting out as a Group Fitness Instructor while attending Western Illinois University and earning her degree in Psychology, Sarah has spent the last 12 years in the fitness industry. After earning her degree Sarah became certified as a Strength and Conditioning Specialist with the National Strength and Conditioning Association as well as a Nutrition Coach with Precision Nutrition. Aside from training and nutrition, some of her favorite things include a good belly laugh, red wine, dark chocolate and her husband and Co-founder, Tyler Reynolds.

Dr. Tyler Reynolds

Co-Founder, Rehabilitation Specialist

Co-founder of Functional Effect Fitness Tyler Reynolds has always had a strong desire to help others achieve optimal health. His father a pharmacist, Tyler witnessed firsthand the volume of medication being prescribed for conditions which he knew could be positively impacted by living a healthier lifestyle. He wanted to be part of the movement to help educate people how avoid that path and so Tyler decided to pursue a career as a Chiropractor after earning his degree in Exercise Sport Science and Nutrition from the University of Wisconsin – La Crosse.

In addition to attaining his Doctorate of Chiropractic from National University of Health and Sciences, Tyler has completed over 250+ hours of post-graduate studies in Functional Rehabilitation with a specialty in shoulder dysfunction as well as being certified in the Selective Functional Movement Assessment.  Dr. Reynolds is a highly sought after practitioner and coach of throwing athletes. Working with youth to collegiate athletes, Dr. Reynolds brings a holistic approach to his treatment and training.

Becoming a Chiropractor gave Tyler the opportunity to blend together medicine with fitness to create an environment where his patients can achieve better overall health while attaining their fitness goals. Along with custom tailoring treatment plans for his patients, he integrates a multitude of disciplines; chiropractic, oriental medicine, corrective exercise, sports nutrition, and strength and conditioning, and is constantly learning new techniques to enhance his patient’s experience.Dr. Reynolds’ philosophy is “Movement is Medicine”, once an individual stops moving, fluids stop moving, stagnate fluids equates to dysfunction. Movement is Life!

Andrew Kouba CSCS, FMS1

Head of Program Design, Fitness Coach

Fitness Coach Andrew Kouba wants to help his clients be able to live healthier, more active lifestyles. He believes there is no greater reward than to help a client take control of their life, reach their goal, and then go beyond it. To help guide a client to do what they thought impossible and improve their life, that is why Andrew became a Fitness Professional.

Diagnosed with Asthma at a young age, Andrew has always tried to push past limitations expected for his physical ability. He uses this ambition to help empower his clients on their fitness journey. Andrew’s passion for his clients’ success shows in carefully creating programs and educating clients about all aspects of fitness.

Starting out as a Strength Coach and later as a Personal Trainer, Andrew has experienced varieties of clientele and spent 5 years in the fitness industry. Andrew received his Bachelors Degree in Exercise Science from North Central College. He then obtained his certification as a Functional Movement Screen Specialist, and obtained his Certified Strength and Conditioning Specialist certification through the National Strength and Conditioning Association. Andrew’s philosophy is “If it doesn’t challenge you, it doesn’t change you! The new you is just outside your comfort zone!”

Kirk Eichenberg

Fitness Coach

An intense, passionate person who cares about your success in and out of the gym, Coach Kirk Eichenberg is a military veteran who grew up in Oregon, Ohio.  After High School Kirk went on to serve in the Marine Corps Infantry where he deployed to Afghanistan twice, and during his time in the Marines he was selected to become the Physical Fitness Coordinator for the platoon.  During this tenure he was responsible for developing the training programs which would ensure the Marines were physically fit to handle the mental and physical stressors of deploying overseas to Afghansitan. After serving in the Marines, Kirk went on to do a summer internship with one of the leading experts in strength training, Louie Simmons of Westside Barbell.  In addition to having a Bachelors Degree in Molecular Cellular Biology, Kirk is also a competitive power lifter and is excited to bring his expertise to the team at Functional Effect.


Ann-Marie Kouba

Fitness Coach

Ann-Marie has always enjoyed being fit and active, especially having four children; and now that she has twin granddaughters. She never wanted her age to define her abilities, and that is why she trained for a Tough Mudder race. This is when she got the bug for training. It was amazing what her body could do with the right coach in my corner.  She decided after her third race to become a personal trainer. It was scary and totally out of her comfort zone since she hadn’t studied for anything in decades and starting a new career at my age. She took the plunge and became certified from NSCA. She enjoy helping people and this new career gives her the opportunity to help others in another way; becoming better, healthier versions of themselves.  She hopes to inspire people to get fit at any age. Movement truly is medicine.


Willie Winckler

Fitness Coach

While Coach Willie may be the newest coach to the F.E. family, he first spent 8 years as an F.E. client. After experiencing a debilitating lower back issue, Willie started his road to recovery with Dr. Tyler and Coach Sarah in the early days of F.E. He trusted the system and has had great results. His affinity for fitness and helping others (along with a little coaxing from Coach Andrew) has naturally led him down a path to becoming a coach himself.  A lover of all things calisthenics and martial arts, you will frequently see Willie displaying his newest feat of strength or throwing some shots at the heavy bag.  He and his wife Jackie (she’s been a member longer than him!) are parents to two adorable little ones.